Meet the Makers & Brands
Iconic Candy
Bringing Familiar Candy Names Back to the Counter
Explore Iconic Candy on our American Candy Counter. Reed’s adds a butterscotch option and a different pace to an assortment of candy bars and chewy treats. It is a familiar flavor in a format made for savoring.
The maker story
The Story Behind Iconic Candy.
The story behind the name
Bringing Familiar Candy Names Back to the Counter
Iconic Candy’s collection includes Reed’s hard candy. Its approach centers on familiar names and the memories connected with them. Reed’s Butterscotch is an inviting example: a wrapped hard candy that encourages a slower moment and feels at home in an old-fashioned counter assortment. The modern company’s role is part of the brand’s continuing story rather than proof that every stage of its history belongs to the same maker.
Further reading:
On our shelves
Discover Iconic Candy Treats
Reed's Butterscotch Candy — Individually wrapped, slow-melting butterscotch hard candy in a nostalgic roll, with roots in Chicago dating to 1893.
Explore each product for its own story, available options, current price and availability. A maker’s company history and an individual candy’s introduction date can be different parts of the story.
Chosen for a reason
Why We Choose Iconic Candy
Reed’s adds a butterscotch option and a different pace to an assortment of candy bars and chewy treats. It is a familiar flavor in a format made for savoring.
A place on the counter
Familiar Favorites and New Discoveries
Choose by flavor, a remembered treat, or a connection to the maker’s story.
Follow the product story
Open each product to discover what makes that particular treat different. The maker story brings the selection together; each product adds its own details.
Choose a personal favorite
A familiar name or a new flavor can be the starting point for a thoughtful gift. Compare the products in our current selection before choosing.
Read the current label
Check the manufacturer’s packaging for current ingredients and allergens. Recipes and packaging may change over time.
Bring the story home
Shop Iconic Candy
Browse our current selection from Iconic Candy. Choose a product for its price, description and available options.
American Chapters
Their Story Along America’s Timeline.
Follow the chapters of American life. Select a period to explore its people, places and everyday traditions.
Periods overlap. A founding marker connects a maker’s roots to the wider history of that time; current products and flavors may be newer.